GRAMMY nominations have been announced! In this blog series, we've been taking a deeper look the FIVE of the artists we’ve partnered with at MAX who have received nominations - see the first blogs in the series on Ingrid Andress, and Lecrae!
A Deep Dive Into Partnering with GRAMMY-Nominated Artists: Lecrae
GRAMMY nominations have been announced! And this blog series, we've been taking a deeper look the FIVE of the artists we’ve partnered with at MAX who have received nominations - see our first blog on Ingrid Andress!
A Deep Dive Into Partnering with GRAMMY-Nominated Artists: Ingrid Andress
GRAMMY nominations have been announced! We are so excited that FIVE of the artists we’ve partnered with at MAX have received nominations - some of them in multiple categories!
Why Music (Still) Helps Brands Strike a Chord with Fans
A while back, we looked at why music helps brands strike a chord with fans. With all of the changes in our lifestyles and habits, we decided to revisit this idea. We found that especially during a pandemic, music has the power to help us define our core selves and to connect with other people.
Awards Season: 3 Myths About What it Takes to Win
The Billboard Music Awards are based on quantifiable metrics (album and digital songs sales, streaming, radio airplay, touring, and social engagement), and are typically held in the spring each year. This year, because of the pandemic, the awards were delayed until October 14th, and the show looked a little[...]
Join Us for the 2020 ANA Multicultural Marketing and Diversity Conference
The ANA Multicultural Marketing & Diversity Conference has become one of our favorite annual events here at MAX, and even though things will look a little different this year, we are just as excited to attend both the conference in November and the ANA Multicultural Excellence Awards, which will be held in a[...]
Lecrae Hosts Restoration Album Release Party & Livestream Performance
DALLAS, TX - August 10, 2020 - Premium live streaming platform, Set.Live, announced today an exclusive album release party with GRAMMY-award winning hip hop artist Lecrae, scheduled for Thursday, September 3 at 8:30pm ET, to celebrate the release of his ninth studio album, Restoration. The album release party will[...]
Music Audience Exchange Powers Campaign with U.S. Cellular and Country Music Artist Lauren Alaina
DALLAS - August 4, 2020 - Music Audience Exchange (MAX) and U.S. Cellular, recently announced a campaign with platinum-selling country music artist Lauren Alaina. The campaign engages fans at home with original content featuring Lauren's single, "Getting Good," and highlights the importance of staying connected and[...]
GRAMMY nominations have been announced! In this blog series, we've been taking a deeper look the FIVE of the artists we’ve partnered with at MAX who have received nominations - see the first blogs in the series on Ingrid Andress, Lecrae, and PJ Morton!